Food for Thought: UberEats
As the up-and-coming millennial generation is making their mark on the world, so too are their “trends”, such as the modernized taxi service Uber.
Over the past decade, Uber and its user-friendly service have become a staple in over 60 countries, and the company has grown large enough to branch out even further. They started a subsidiary called UberEats in 2014, and it has been well received.
While I have used Uber before, I had never tried Uber Eats, so I decided to give it a go recently and ordered Thai food from a restaurant in Hyde Park called “Wild Ginger”. The surprisingly simple process of ordering my food started with downloading the UberEats app, which is separate from the Uber app. From there, I was able to search for varying cuisines, locations, and restaurants. While UberEats has a large pool of places to choose from, it is important to note that they do not offer delivery from all restaurants. Once I picked my location, the app brought up a menu and all I had to do was click on the green curry, stir-fry, and pad thai options as well as any specific preparation instructions before I could officially order and pay.
Similar to Uber, UberEats conveniently allows you to track your food along its route. It also supplies an estimated time of arrival. The food came in about half the time it would have taken my family to get it and there was a $4 fee for the delivery, which I considered fairly reasonable, considering the 30 minutes it saved.
Until recently, UberEats has had a standard $4.99 delivery fee, but this past summer, they came to the conclusion that the fee should vary based on the distance of the delivery. Short distance services will range from $2 to $3, while longer distance orders can cost $6 to $8. On top of that, UberEats charges a restaurant 30% of their listed prices for delivery. As a point of reference, Postmates charges 10-20% and Amazon charges 25%.
All in all, I found my UberEats experience to be easy and efficient, but too pricey to use on a budget. I also do not believe that their cut in the restaurants’ profits is fair, so I do not see myself using UberEats often in the near future. That being said, the service is fairly new and I am sure that many changes will be made over the years to better the company and make it a worthwhile venture.